CTE (Career & Technical Education)

Overview

2017 TC Roberson WNC Fair Booth

Agricultural Education

Business, Finance, & Information Technology

Career and Technical Education

CTE Career Clusters at TCR

CTE Honors Course Offerings

CTE Internships & Community Partnerships

Family Consumer Sciences Education

Health Science Education

Helpful Links

Help Wanted

Marketing & Entrepreneurship Education

NC CTE Career Clusters with Course Options

RACE (Articulation)

Trade & Industrial Education

Virtual Job Shadowing

WorkKeys

PROGRAM DESCRIPTION - NC DPI

Marketing and Entrepreneurship and Entrepreneurship Education prepares students for postsecondary education and careers in marketing communications, marketing management, marketing research, merchandising, and professional sales. Marketing and Entrepreneurship and Entrepreneurship consists of making socioeconomic decisions and producing goods and services to consumption. Instruction is as specific as procedures for merchandising and as general as the creativity needed to develop an effective promotion.

The function of marketing occurs in all industries. Application of skills in reading, writing, mathematics, critical thinking, inquiry-based, problem-solving and psychology is found throughout the curriculum. The pace at which marketing activities are changing has accelerated due to environmental shifts taking place in the business world: downsizing, outsourcing, off-shoring, mergers, global competition, world markets, and technological innovations. These changes impact the skills, attitudes, and abilities needed for success in today's workplace.

More information on this area may be found on the NC DPI website - Marketing & Entrepreneurship Education.

TCR Instructors

• Amberle Dalton

• Jim Galloway